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How The Information Age Improved Profits of the BPO Industry



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By : Heart Perkins    19 or more times read
Submitted 2011-01-26 10:33:42
One of the areas that immensely benefitted out of computers and internet are the Business Process Outsourcing or famously known as BPO. BPO is the process by which it involves the subcontracting of operations, services and responsibilities of certain business organization to a third party service provider. It can be contracted from another country which is termed as offshore outsourcing or from a nearby or neighboring countrys company, termed as nearshore outsourcing. This industry operates with inbound calls where the clients call the BPOs and outbound calls where call center agents conduct a call marathon to employ marketing strategies in an attempt to close business deals.

Services provided by BPO is through the call center industry that includes customer service that handles both the technical and sales aspect for example, of selected telephone, credit cards, and internet companies, online shopping of various commodities from clothing apparel to household equipment and cleaning materials, language tutorials and the sort, which are primarily inbound calls. Outbound services include telemarketing for potential business prospects for promotion and utilization of certain commodities and services such as application for credit cards, insurances and hospital or medical tourism and among others.

The BPO industry in the Philippines has rose by 46 percent in 2006 alone and BPO output in 2008 was at $6.1 billion, making the Philippines as the third largest BPO destination at 15 percent, after Canadas 27 percent and Indias 37 percent of share in the outsourcing industry. Since English is the second language of the country, this paved the way to 788 call centers and provided jobs for hundreds of thousands of workforce. The call center industry comprises 80% of the outsourcing industry in the country. According to the Contact Center Association of the Philippines which represents the country's call-center operators, about 350,000 people were employed as call center agents in more than 20 key points of the country.

Around 700,000 of India's population are employed in BPOs or roughly about 0.1 percent of the Indian population and has raised about $11 billion revenues annually. This industry periodically grown to 37 percent since 2005 and is continuously rising as years went by although the Philippines is considerably catching-up in terms of revenues.

The time of information technology indeed has empowered many countries to have a better and higher standard of living. With both secondary and tertiary education incorporating courses associated with computer programming and related functions, the world is facing a globally computer-dominated future with businesses relying on it for accuracy and humans for application.

The term "business process outsourcing" did not bear much importance for business organizations, until the dawn of the third millennium. The trend of outsourcing entered the scene with the recruitment of vendors from the developing nations for fixing the Y2K bug that had hit the developed nations. Actually the virus or the bug did not hit the computer; it was just an assumption of the people in the developed countries that made them hire Indian vendors. BPO is the abbreviation used for the term that has been mentioned above. It is a process that involves the business organizations outsourcing their business needs to the third world countries. Most of these organizations seeking to fulfill the business needs are mainly located in the developed nations of the western world.
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